The REMEMBER project seeks cross-border cooperation in tackling the challenges that threaten the integrity and existence of the Adriatic maritime cultural heritage: mass tourist flows at the height of the season, weakening links between ports and cities, environmental pollution from port activities, and the loss of shared traditions and culture that are not sufficiently valued in local development strategies.
The project aims to increase the attractiveness of local economies by using ICT to digitise cultural content, to diversify the tourist offer in order to reduce seasonality, and to create new jobs combining digital and cultural skills.
The general objective of the project is to promote sustainable tourism and blue growth in the programme area by valorising the important maritime cultural heritage of 8 Italian and Croatian Adriatic ports – Ancona, Venice, Trieste, Ravenna, Rijeka, Zadar, Dubrovnik and Split – four of which are UNESCO-protected.
The main results of the project are: 8 virtual museums presenting the tangible and intangible heritage of each port digitally; better access to cultural content for several types of visitors (low season, persons with disabilities, older people, …); restoration of historic buildings and rooms for tourism in Venice, Ravenna, Trieste and Zadar; and a cultural tourist route in Ancona and Dubrovnik.
The specific objectives of the project are to improve the link between ports and local communities and to preserve and properly valorise the shared maritime historical heritage.
The results of REMEMBER will help reduce seasonality in tourism, as they aim to change cultural and tourism policy and supply by revitalising available cultural assets and increasing their value. The project will support access to cultural content in a more accessible and interactive way, making areas that are an alternative to coastal and maritime resources overused by mass tourism more attractive.
The project will achieve cross-border digitisation of cultural content preserving tangible and intangible cultural heritage, restore buildings/rooms used for tourism, and encourage cross-border promotion of Adriatic maritime cultural heritage through a "cultural network of Adriatic ports".
The REMEMBER project is co-financed by the 2014–2020 Interreg V-A Italy–Croatia CBC Programme.
Total budget in EUR: 2,813,460.00
ERDF in EUR: 2,391,441.00
Duration in months: 30 (01/01/2019 – 30/06/2021)
Interreg Italy-Croatia/REMEMBER: https://www.italy-croatia.eu